This is a funny commercial from Chevy for the new Traverse.

The sensitive music, the topless guy ironing (with a pink iron), making a 6 month anniversary reservation…”it’s useful, it’s beautiful, it’s everything you ever wished for and then some” cut to guy cleaning toilet.

Ladies, is this really the perfect male?

Unfortunately Chevy has put together a web site that doesn’t leverage the playful humor in this commercial. Why didn’t they take the guy in the commercial and have him explain how much the Traverse is like him.

They could have really made the site a destination and extension of the prefect car and the dream of the perfect man.